When memory changes need a doctor, not a capsule

Losing a name and recovering it later. Walking into a room and forgetting why, then remembering. Misplacing keys. Needing a list where you once did not. Taking longer to learn something new.

Frustrating, common, and on their own usually part of ordinary ageing rather than a sign of disease.

Repeatedly forgetting recently learned information. Getting lost somewhere familiar. Losing the thread mid-conversation. Struggling with familiar tasks like cooking or managing money. Putting objects in clearly wrong places. Personality or mood changes. Judgement that is out of character. Other people noticing before you do.

Any of those means an appointment, soon. Several conditions that look like early dementia are treatable when identified — thyroid disease, B12 deficiency, depression, sleep apnoea, medication side effects, and even hearing loss. Waiting costs you that window.

MemoHive is a dietary supplement. It treats none of those, and no supplement is a reason to delay a phone call. We would rather lose the sale than have somebody read this page and wait.